THE BE
HE BEVERAGE INFORMATION GROUP Cheers On-Premise BARometer Handbook 2010 T e Cheers On-Premise BARometer Handbook is the
beverage alcohol industry’s defi nitive reference volume for the on-premise channel. T e Handbook provides
comprehensive information on distilled spirits, beer and wine, as well as alcohol-free beverages for adults. Leading brand information by category, including bestselling fl avors, are presented in-depth. T e 2010 edition features expanded analysis on industry and consumption trends, and category and market projections. Also this year, the proprietary bar manager study delves deeper into the drivers behind consumer behavior in this new economic age.
Publication Date October 2010 HIGHLIGHTS INCLUDE:
New for 2010: • Expanded consumer analysis. • Expanded alcohol-free beverage coverage.
• The latest economic, consumer and competitive outlooks.
• Competitive analysis of alternative venues selling beverage alcohol.
Exclusive Analysis– Industry experts discuss the latest trends, developments, and competitive opportunities in the restaurant and nightlife segments.
Beer– Steve Beaumont, Beer Authority and Hospitality Consultant.
Wine– Doug Frost, MW, MS, Wine & Spirits Consultant.
Spirits– Tad Carducci and Paul Tanguay, Co-founders, Tippling Bros., a beverage consulting company.
ORDER YOUR COPY OF
Cheers On-Premise BARometer Handbook 2010 today at www.beveragehandbooks.com and use promo code C0TA1
or call Cynthia Porter at 630-762-8709 FOR MORE INFORMATION CIRCLE 8 or go to http://oners.hotims.com/35075-008 a division of Also:
• Five-year industry trends in beverage alcohol consumption including premium and super-premium breakouts.
• On- vs. off-premise beverage alcohol retail dollar sales by region and state.
• On- vs. off-premise retail dollar sales on imported and domestic beverage alcohol categories.
• Subcategory analysis.
T e 2010 Cheers Handbook is off ered at $5,000 for the Handbook, and $5,500 for the Handbook and companion CD.
GE INFORMATION GROU
