Cheers

Cheers - October 2015

Cheers is dedicated to delivering hospitality professionals the information, insights and data necessary to drive their beverage business by covering trends and innovations in operations, merchandising, service and training.

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www.cheersonline.com 49 October 2015 • AGE VERIFICATION MAXIMIZE THE POSITIVE PRESS FROM YOUR FEATURE IN Now offering short-run reprints Order 100 copies or less FOR CUSTOM REPRINTS CONTACT US TODAY! Robin Cooper rcooper@specialtyim.com CHEERS ADVERTISER INDEX www.viage.com MIDWEST - IL, IN, IA, KS, K Y, MI, MN, MO, NE, ND, OH, SD, WI Bruce Kostic; bkostic@specialtyim.com • Tel (203) 855-8499 ext. 215 • Cell (203) 803-0453 EAST, WEST & INTERNATIONAL - AK, AZ, CA, CO, CT, DE, HI, ID, MA, ME, MT, NH, NM, OR, RI, UT, VT, WA, WY, Canada and Intl Mark Marcon; mmarcon@specialtyim.com • Tel (248) 761-6231 • Fax (519) 972-5169 SOUTH AND METRO NY - AL, AR, DC, FL, GA, LA, MD, MS, NC, NJ, NY, OK, PA, SC, TN, TX, VA, WV Debbie Rittenberg; drittenberg@specialtyim.com • Tel/Fax (215) 860-0306 • Cell (215) 431-8787 LIST RENTAL - MeritDirect, Jim Scova; jscova@MeritDirect.com • Tel (914) 368-1012 REPRINTS - Robin Cooper; rcooper@specialtyim.com • Tel (845) 856-2229 CHEERS REGIONAL SALES OFFICES WWW.CHEERSONLINE.COM / JUNE 2015 Boozy shakes and slushes Summer wine pairings Light beer update Fresh f lavors in mixers + RAI S ING CANE Rum's versatility and value are driving sales p1-CH15JUN-Cover.indd 1 6/3/15 3:42 PM Is now available everywhere your schedule takes you. iPad • Mobile • Print Available one week prior to the print version Bonus: Expanded content Page for page replica of the print version Read content instantly - no downloading required Hot links to advertiser websites Save a Tree - every page you read online is one that didn't go through the paper mill. Digital issue not for you? You can subscribe to either version, simply use the link or form below to claim your FREE 1-year subscription. Sign up at cheersonline.com/subscriptions Signature __________________________________________________ Date ______________ Please print your name _________________________________________________________Title ___________________ Company name______________________________________________________________________________________ Business Address ____________________________________________________________________________________ City ________________________________________________ State ____________________Zip ___________________ Phone ______________________________________________ Fax ___________________________________________ E-mail Address (required) _____________________________________________________________________________ q Check here if you do not have an e-mail address May Cheers use this e-mail address to contact you with valuable information? q Yes q No May Cheers use this fax number to contact you with valuable information? q Yes q No I wish to receive/continue to receive q YES q No Which version would you like to receive qPrint qPrint/Digital 1 The primary business of my firm at this location is: (Check only one) 40 q Chain Hotel/Resort, Casino 41 q Chain Hotel/Resort Headquarters, Casino 42 q Independent Hotel/Resort, Casino 20 q Chain Restaurant 21 q Chain Restaurant Headquarters 22 q Independent Restaurant 50 q Bar / Nightclub / Lounge / Disco 55 q Theater, Dinner Theater, Fine Arts 56 q Brew Tavern/Pub/Bar 60 q Clubs (Country, Private, etc.) 70 q Catering (On-Premise) 01 q Distributor 85 q Sports Arena, Stadium, Theme Park 80 q Other On-Premise Licensees 99 q Other (please specify) 3 Are beer, wine or spirits served at this location or locations for which you are responsible? q Yes q No IMPORTANT! All Questions Must Be Answered. Incomplete Cards Will Not Be Accepted. Subscribe today to choose the version that fits your lifestyle 2 What is your title? (Check one only) 1 q Owner / Company Officer 2 q General / Business Manager 7 q Bartender 3 q Beverage Director / Manager 4 q Food / Beverage Director / Buyer 5 q Bar Manager A q Banquet Manager B q Sommelier C q Executive Chef D q Restaurant Manager 6 q Other (please specify) _______________ 03915C CH1510 RAI S ING RAI S ING RAI S ING RAI S ING RAI S ING RAI S ING CANE CANE Rum's versatility Rum's versatility Rum's versatility and value are and value are driving sales driving sales WWW.CHEERSONLINE.COM • JULY/AUGUST 2015 + Exotic spirits to explore Hard cider update Wines from East Europe American cabernet reviews JULY/AUGUST 2015 p1-CH15JUL-Cover.indd 1 7/2/15 11:29 AM Fax to 847-763-9569 Want faster results - Subscribe online at cheersonline.com/subscriptions WWW.CHEERSONLINE.COM / WWW.CHEERSONLINE.COM / SEPTEMBER 2015 THE BEVERAGE BUSINESS MAGAZINE FOR FULL-SERVICE RESTAURANTS AND BARS American red wines Beer cocktails + Beer Growth Brands WWW.CHEERSONLINE.COM / SEPTEMBER 2015 Brands of SPIRIT AMERICA Sales of straight whiskey, bourbon continue to climb Sales of p1-CH15SEP-Cover.indd 1 9/8/15 11:04 AM CLASSIFIEDS Beverage Information Group ............25 BIG Beer Handbook ............................ 51 Courvoisier.............. Inside Front Cover Patron ................................... Back Cover Rum Chata............................................19 Stemmari Wine ....................................23 Tres Papalote ....................................... 11

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