Issue link: https://read.dmtmag.com/i/718143
BestDriver News A recent survey by EpicVue found that driver preferences for "perks" and other intan- gible benefits vary by age demo- graphics. "Our most recent survey indicates that driver preferences, based on demograph- ics, can help carriers understand the issues that lead to improved retention," said Lance Platt, CEO of EpicVue during a presentation given at the Workforce Builders Conference, June 30. The conference was put on by the Truckload Carriers Association. The EpicVue survey was conducted in one-on-one informal conversations with 138 drivers at truckstops across North America in 2016. The drivers were not told they were participating in a survey and neither EpicVue nor its products or services were identified. EpicVue provides an in-cab satellite TV package exclusively for the trucking industry. Questions focused on why drivers chose to drive for a particular carrier. Drivers were also asked what their carrier does that creates loyalty and why they choose to stay with that company. "Money is top of mind for all drivers," Platt reported, "but perks play a pivotal 20 September 2016 BestDriverJOBS www.bestdriverjobs.com By Aaron Huff Survey: younger drivers value job perks more than older generations Pride Transport was one of the first fleets to provide drivers with satel- lite TV service from EpicVue.