Specialty Coffee Retailer

Specialty Coffee Retailer April 2013

Specialty Coffee Retailer is a publication for owners, managers and employees of retail outlets that sell specialty coffee. Its scope includes best sales practices, supplies, business trends and anything else to assist the small coffee retailer.

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STATE OF THE ROASTING INDUSTRY Prices and supplies stable���for now Roasters can find desired coffees at the right prices, but they���re keeping an eye on Latin American rust and other conditions. BY PAN DE METRAKAKES Y ou can get the coffee you want, or something just as good, with the sustainability certification you want, in the roast profile you want. Probably. That���s the message coming from roasters and importers about the state of specialty coffee roasting. Prices have mercifully come down from their 2011 peak, and most supplies are uninterrupted���with some notable exceptions. The 2011-12 coffee season, which concluded in September, was mostly positive from a supply standpoint. Although global production of Arabica dropped 3.7 percent from the previous season, to 81 million bags of 60 kilos each, prices also went down. Prices for the three Arabica categories tracked by the International Coffee Organization dropped between 17 and 23 percent, to a range from $1.70 to $2.23 a pound. Various explanations have been advanced for this drop, one of which is that mainstream grocery-channel roasters, reacting to the peak prices of April 2011, began incorporating more Robusta into their blends, driving down demand for Arabica. (Global Robusta production increased 8.3 percent.) However it happened, it���s a welcome development. ���This year, we have not had an issue with any of our coffees. Last year was kind of iffy, but going forward from that, the initial part of this year has been fine,��� says Vernon Earls, sales and marketing director for Chauvin Coffee Co., St. Louis. However, roasters still face challenges in sourcing individual varietals. John Przybyla, vice president of operations for Java Masters, Wixom, Mo., says prices have been fairly consistent for high-quality Arabica overall, but they���re run into problems with certain types of coffee. ���It���s been difficult to find, one, availability, and second, the quality that we���ve been looking for,��� Przybyla says. ���With some countries of origin, we���ve had trouble sourcing, whether it���s just getting the inventory or the quality being where we had experienced before.��� Even when a given coffee becomes hard to find, roasters say, careful cupping can guide the way to a good substitute. Photo courtesy of Klatch Roasting 10 SUBSTITUTIONS OK Roasters say they���ve had to do little or no switching of their favorite single-source varietals. As for blends, that has required

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