Issue link: https://read.dmtmag.com/i/422004
FOCUS PSB E-commerce/DMS www.PowersportsBusiness.com Powersports Business • December 1, 2014 • 19 ARI Network Services, Inc. has announced the launch of its first mobile app designed to sim- plify major unit inventory management for the company's dealer website customers. ARI Mobile allows dealers to quickly and easily add new inventory to their websites, opti- mize inventory listings and syndicate content to third-party sales channels. "ARI Mobile offers dealers an innovative new tool that puts complete control of their dealership's major unit inventory in the palm of their hand," said Brad Smith, ARI vice president of product management. "With 81 percent of shoppers researching major purchases online before visiting a store, according to GE Capital Retail Bank research, it's critical for dealers to list their full inventory online to capture con- sumer interest and drive in-store traffic. ARI Mobile presents a significant value to dealers allowing them to keep major unit inventory up-to-date in a fraction of the time." Highlights of ARI Mobile, which was unveiled to dealers during AIMExpo in Orlando, include: Eliminates the need to use a computer to manage inventory — an industry first. Easily match new inventory to ARI's data library to auto-populate stock photos and OEM specifications. Upload unique inventory photos directly from a phone or tablet's camera, eliminating tedious photo transfers via a desktop computer. Assign units to a dealer's website, show- rooms and third-party sales channels including ARI Inventory powered by LotVantage, Car- Soup and CycleTrader. Sort inventory by recently added or filter to find incomplete listings and fill in missing details including photos, colors, stock numbers and more. Share listings via email, text message or social media channels. Available for both iOS and Android, ARI Mobile is immediately avail- able as an upsell to the more than 1,500 power- sports dealers who rely on ARI's award-winning powersports dealer website platform and will soon be available to ARI's 1,600-plus customers in the marine, outdoor power equipment and recreational vehicle markets. ARI'S DIGITAL MARKETING SERVICES WINS PRODUCT AWARD ARI Network Services, Inc. announced that it has received an HME Business 2014 New Prod- uct Award in the Business Services category for its Digital Marketing Services. The inaugural winners of the award program were selected by the editors of HME Business magazine, which covers the home medical equipment industry. "It's an honor to be among the winners of the 2014 New Product Awards," said Roy W. Olivier, ARI president and CEO. "This recogni- tion affirms ARI's strategy to expand our Digital Marketing Services to better serve the growing needs of home medical equipment providers as they explore new online profit centers." ARI offers a full suite of Digital Market- ing Services for HME providers including website management, social media man- agement, search engine optimization, email marketing services and pay-per-click adver- tising services. "It was exciting to launch this program, because it recognizes some of the top products in our industry," said David Kopf, editor of HME Business magazine. "Our goal is to create a pro- gram that highlights key products and services in the industry, both in terms of offerings for patients and providing care, or items that pro- viders use to improve their businesses." PSB ARI launches mobile app for dealers at AIMExpo Brad Smith, ARI vice president of product management, presented a dealer training session at the Powersports Business Institute @ AIMExpo.