Issue link: https://read.dmtmag.com/i/576085
58 • OCTOBER 2015 • WORLD FENCE NEWS Regardless of how fast your com- pany is moving today, the marketplace expects and rewards being faster and more nimble. Current success proves that correct choices were made yester- day. A competitor's g a m e - c h a n g i n g innovation or their faster response to a market shift can mean immediate irrelevance to you and your team. The goal is for every single em- ployee at your company to operate with a greater sense of urgency and attention to strategic execution. Being nimble is about focused, intentional action, not just running faster. It sounds counter-intuitive, but your company may need to slow down in order to be faster and more nimble. The compa- nies that achieve this successfully and consistently move purposefully and decisively in three critical areas: purpose and vision; process and struc- ture: people and culture. Purpose and vision "Fast" companies invest extra time in their purpose and vision to ensure that their statements create clarity to guide decision-making and inspire commitment at every level. Their internal support functions have a clear line of sight into how they can be customer – and purpose-fo- cused. Externally, they hone in on creating value for the customer. Slowing down to get the vision and purpose integrated into every part of the business creates a multiplier ef- fect. Having a clear direction on strat- egies moves the entire organization forward. Additionally, it helps identify the activities that do not serve the purpose of the company. The result is an op- eration where everyone is focused on the same clearly defi ned goals. Process and structure Fast and slow companies alike design their day-to-day structure and processes to create consistency and effi ciency. While slow companies dis- cuss the need to scout the future for the next big innovation that may or may not come to fruition, fast com- panies invest extra energy creating an organizational structure that empow- ers innovation at every level. They foster an environment that encourages everyone to contribute ideas to transform the future of the company. Creating the correct balance be- tween fl awless execution and potential misfi res takes time that slower compa- nies falsely believe they do not have. But the effort pays off when execution and innovation become more than just topics at the annual yearly company leadership meeting. People and culture Fast, nimble companies view people and employees as assets, and In business, slow down to go fast BY RANDY PENNINGTON continued on page 60 The goal is for every single employee at your company to operate with a greater sense of urgency and attention to strategic execution. COMPARE AND SAVE ON TEMPORARY FENCE PANELS WE SHIP COAST TO COAST 3,000 + PANELS of 6 X 10 & 6 X 14 ARE IN STOCK SWAN-BOND Fused-Bonded Wire 800-688-SWAN (7926) www.swanfence.com 600 W. Manville St., Compton, CA 90220 CHAIN LINK ® INSTITUTE FENCE MANUFACTURERS