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32 • May 5, 2014 • Powersports Business MOTORCYCLE www.PowersportsBusiness.com and its Burgman scooter line. The all-new 2014 Suzuki V-Strom 1000 ABS and Suzuki Burgman 200 ABS are reach- ing Suzuki dealers now. Suzuki announced that the first 1,000 people to buy a 2014 V-Strom 1000 ABS will receive a collectible limited-edition photo book that chronicles the design and manufacture of the new adventure motorcycle. SOUTHERN CALIFORNIA TRIUMPH EARNS RETAIL HONORS Triumph Motorcycles America Ltd. has named the winners of the 2013 Triumph Dealer of the Year Awards. The award recognizes dealers for their achievements in sales and delivering an exceptional cus- tomer experience. The winners are: No. 1 Retailer, United States: Southern California Triumph, Brea, Calif. No. 1 Retailer, Canada: Blackfoot Moto- sports, Calgary, Alberta No. 1 Single Line Triumph Dealer: Cas- cade Moto Classics, Beaverton, Ore. U.S. regional winners: California Triumph, Mountain View, Calif. Foothills Triumph, Lakewood, Colo. Motoworks Chicago, Chicago, Ill. Ray Price Triumph, Raleigh, N.C. RPM Cycle, Farmers Branch, Texas Triumph Metuchen, Metuchen, N.J. Triumph of Seattle, Lynnwood, Wash. "Triumph's rapid growth and accomplish- ments would not be possible without the commitment and dedication of our dealer network," said Greg Heichelbech, CEO Triumph North America. "We congratulate these 10 dealerships and their teams for set- ting the standard by delivering an extraordi- nary customer experience and achieving sales success in 2013." BMW USA SALES RISE IN MARCH BMW Motorrad USA reported sales of 1,567 motorcycles in March, an increase of 2.8 per- cent from the total of 1,525 motorcycles sold in March 2013. Year-to-date sales are 3,093 motorcycles, compared to 2,964 sold through during the same period last year, a 4.4 per- cent increase. Growth came principally from the R-Series thanks to the introduction of the all-new R nineT and recently launched R 1200 GS Adventure and R 1200 RT with 195, 179 and 165 retail sales respectively. Together with another impressive result from the R 1200 GSW, sales grew by 68 percent with a total of 782 boxer motorcycles delivered compared to 465 in 2013. AMA SUPPORTER TOM PETRI TO RETIRE FROM CONGRESS U.S. Rep. Tom Petri (R-Wis.) recently announced that he will not seek reelection. The announcement came during a town meeting at the Neenah, Wis., City Council Chambers. Petri has served in Congress since 1979. The American Motorcyclist Association honored Petri in 2013 as a Supporter of the AMA in the 112th Congress. "Tom Petri has served his constituents and the motorcycling community well dur- ing this many years in Congress and on the Congressional Motorcycle Caucus," said Wayne Allard, AMA's vice president for government relations. "We are sorry to learn he is retiring. But we wish him well in his future endeavors." PSB DIGEST www.PowersportsBusiness.com MOTORCYCLE Powersports Business • May 5, 2014 • 33 TOP 10 MOST RESEARCHED MOTORCYCLE/POWERSPORT VEHICLES ON KBB.COM: Q1 2014 Change from Q1 2013 KBB Suggested Retail Value KBB Trade-In Value 1 2007 Honda CRF250R down 12% $1,845 $2,730 2 2006 Honda CRF250R down 1% $1,635 $2,435 3 2005 Honda CRF250R down 5% $1,455 $2,175 4 2009 Kawasaki KLX250S down 13% $2,045 $3,015 5 2009 Kawasaki KX250F up 5% $2,025 $2,990 6 2013 Honda CRF250L N/A(1) $2,420 $3,545 7 2004 Honda CRF250R down 15% $1,300 $1,970 8 2008 Honda CRF250R down 5% $2,080 $3,065 9 2008 Yamaha YZ250F down 15% $1,910 $2,820 10 2007 Yamaha YZ250F down 12% $1,690 $2,510 Year Make Model MOST RESEARCHED DIRT BIKES UNDER 400CC Change from Q1 2013 KBB Suggested Retail Value KBB Trade-In Value 1 2013 Honda PCX150 N/A(1) $1,710 $2,540 2 2009 Yamaha Zuma 125 down 14% $1,210 $1,840 3 2008 Suzuki Burgman 400 down 1% $2,200 $3,235 4 2005 Yamaha Zuma 50 up <1% $660 $1,080 5 2010 Honda Elite 110 down 6% $1,085 $1,665 6 2006 Suzuki Burgman 650 up 21% $2,635 $3,855 7 2009 Honda Ruckus down 19% $920 $1,435 8 2009 Honda CHF50 Metropolitan down 18% $640 $1,055 9 2011 Honda PCX125 down 6% $1,435 $2,150 10 2007 Suzuki Burgman 400 down 18% $2,020 $2,975 Year Make Model MOST RESEARCHED SCOOTERS & MOPEDS (1) 2013 Model-year vehicles did not appear on the KBB.com website until Q2 2013 Source: Kelley Blue Book maintains the No. 3 spot at which it debuted in Q4 2013. Older vehicles are showing a decline in web hits overall, while newer vehicles are showing an increase. Sport bikes averaged 4 percent fewer web hits on KBB.com than in Q1 2013. As usual, most of the bikes on the Top 10 most researched list are 600cc displacement. The regular excep- tion, the 2009 Kawasaki Ninja 250R, has been joined by the 2013 Kawasaki Ninja 300. The only motorcycle in the sport bike segment to see a rise is the 2007 Suzuki GSX-R600, which has doubled its lead over the No. 2 bike in the past three months, Pelissier said. Although most of the vehicles in the Top 10 most researched dirt bikes category show a loss in web hits, interest in dirt bikes was up 4 percent. A majority of the vehicles generat- ing the most interest in this off-road category were motocross bikes, although the leaders in the larger displacement category both fall into the dual sport classification. Only one bike manufactured after the 2009 model year, the 2013 Honda CRF250L, appears on the list. The vehicle slipped from the No. 4 spot on the list in the fourth quarter of 2013. Scooters received an average of 2 percent fewer KBB.com web hits in Q1 2014 than in Q1 2013. The Top 10 most researched scoot- ers list contains a wide range, from a 19 per- cent decrease in interest (for the 2009 Honda Ruckus) to a 21 percent gain (for the 2006 Suzuki Burgman 650). The list also is diversely populated, including models from the 2005 to the 2013 model year, and varying in displace- ment from 50cc to 650cc. The 2009 Yamaha Zuma 125, which held the No. 1 spot for the past year, has ceded its position to the 2013 Honda PCX150. The three newest models on the list all are Hondas. PSB The 2013 Honda CRF250L entered the KBB.com Top 10 viewed dirt bikes under 400cc list during Q1. KBB CONTINUED FROM PAGE 31 P30x36-PSB6-Cycle.indd 33 4/23/14 10:58 AM