Proudly serving the industry for which it was named for more than 50 years, Outdoor Power Equipment provides dealers who sell and service outdoor power equipment with valuable information to succeed in a competitive market.
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4 October 2015 Landscape and Irrigation www.landscapeirrigation.com 4 SEPTEMBER 2016 OUTDOOR POWER EQUIPMENT www.outdoorpowerequipment.com OUTDOOR POWER EQUIPMENT (ISSN 0192-7558) (USPS 0006-257) (Reg. U.S. Pat. & T.M. Off.) is published monthly by EPG Media & Specialty Information at 75 Pike Street, Port Jervis, NY 12271. POSTMASTER: Please send change of address to Outdoor Power Equipment, PO Box 2123, Skokie, IL 60076-7823. For subscription information and requests, call Subscription Services at (847) 763-9565. Subscription rates: 1 year, $25 US & Poss.; 2 years, $40 US & Poss.; 1 year, $38 Canada/Foreign, 2 years, $76 Canada/ Foreign. All subscriptions are payable in advance in US funds. Send payments to Outdoor Power Equipment, PO Box 2123, Skokie, IL 60076-7823. Single copies or back issues, $8 each US; $12 Canada/Foreign. Periodicals postage paid at Port Jervis, NY, and additional mailing offices. Cana dian GST Reg is tra tion Num ber: R125906743. © COPY RIGHT 2016, OUTDOOR POWER EQUIP MENT. Ma t erial may not be re pro duced or photocopied in any form without the written permission of the publisher. CONTENTS SEPTEMBER 2016 | Volume 59 | Number 9 FEATURES 18 GIE+EXPO 2016 Show Preview OPE Editor Steve Noe provides an in-depth look at what to expect at the 10th annual Green Industry & Equipment Expo (GIE+EXPO), which is slated to take place Oct. 19-21 at Louisville's Kentucky Exposition Center. 30 Carving out your own niche Jeff Sheets, founder and owner of OPE Consulting Services, provides advice on how to discover and develop your own niche, so you can stand out from your competition. 32 8 reasons why you need to get blogging Colleen Malloy, ARI's director of marketing, explains why and how you should jump on the blogging bandwagon. 34 Funding your child's future: Education savings options Learn about tax-advantaged ways to save for your children's schooling and ensure that your dedicated education funds go a long way. DEPARTMENTS 6 Upfront 8 Anonymous Distributor 10 Industry News 16 Financial News 46 Marketplace 47 Distributor News 49 Key Distributors 50 Advertisers' Index PRODUCTS 36 Equipment Focus: Ground Breakers (Trenchers & Tillers) 44 Product News COVER PHOTO PROVIDED BY THE GREEN INDUSTRY & EQUIPMENT EXPO (GIE+EXPO). 18 30 34