PowerSports Business

September 8, 2014

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www.PowersportsBusiness.com ATV Powersports Business • September 8, 2014 • 31 DIGEST Distributor's ATV/ UTV catalog has 28,000 products With the release of the Tucker Rocky 2015 ATV/UTV Catalog, Tucker Rocky/Biker's Choice announced its largest offering ever for the ATV/UTV market. In all, the new catalog contains more than 28,000 products with hundreds of thousands of applications. It introduces nearly 3,000 new items from brands such as Dragonfire, EPI, ITP, Kolpin, Pro Armor, QuadBoss and Warn. The catalog also showcases expansion in key product areas, like audio and agriculture, with new vendors including Power Rail and Fimco. As sales of UTVs continue, Tucker Rocky has greatly expanded its UTV offering with additional new products, including UTV cabs, roofs, windshields, body plas- tics, doors and armor, from brand such as Maier, ModQuad, UTV Tech and Verti- cally Driven Products. The company has also extended its tire and wheel program with new lines from ITP and QuadBoss. The 2015 catalog includes an updated tab system, expanded Index and detailed application Cross-Reference. A digital version of the Tucker Rocky 2015 ATV/UTV Catalog is now available at PowersportsRider.com. POLARIS RECEIVES HONOR FROM BOY SCOUTS OF AMERICA Polaris Industries Inc. received a one- of-a-kind print from the Boy Scouts of America (BSA) in appreciation for its commitment to a 10-year partnership to provide age-appropriate vehicles, safety equipment and safety instruction to BSA camps across the nation. This token of appreciation was presented during a spe- cial ceremony at Polaris' 60th Anniversary celebration held in Minneapolis. "Polaris, like so many of the partners that the Boy Scouts of America has, repre- sents the best when it comes to the growth of young people," said Brad Farmer, BSA assistant chief of Scouts, during the cer- emony. "We are proud of this partnership with Polaris that helps us in our commit- ment to provide programs that build the character of young people and train them for life." The original print presented to Polaris chairman and CEO Scott Wine and Polaris president and COO Bennett Morgan dur- ing the ceremony was created by award- winning artist Greg Newbold, who has also created cover art for several issues of BSA's Boys Life and Scouting Life magazines. "Polaris is excited to partner with the Boys Scouts of America and work together to implement a program that introduces youth to outdoor sports with an emphasis on safety, responsible riding and respect for the environment," Wine said. "A spe- cial thanks to the entire BSA organization for the beautiful print and the opportunity to help educate the youth of today on these important issues." The partnership, which began this spring, stems from Polaris' commitment to promoting youth safety on its products, environmental respect and the benefits of outdoor activities. Available to BSA's almost 3 million youth members, the Polaris ATV Safety Program will teach basic riding practices and offer partici- pants a chance to earn safety patches. Vehicles provided through the pro- gram include the easy-to-use Phoenix 200s and Sportsman 570 EXTs. As part of the donation, Polaris will adjust models as needed and replace older units over time to ensure that Scouts always have the most up-to-date and age-appropriate vehicles available. This partnership with BSA builds on Polaris' strong history of supporting youth-focused off-road vehicle safety programs including Children's Hospital and Clinics of Minnesota, the Salva- tion Army's Northwood's Camp, Shri- ner's Hospital for Children, Shakopee Mdewakanton Sioux and the Michigan Department of Resources and sponsor- ships of 4-H Traveling ATV Safety Class- rooms. PSB Scott Wine (left) and Bennett Morgan (right) of Polaris accept a print from the Boy Scouts of America.

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