Issue link: https://read.dmtmag.com/i/410960
PSB FOCUS This issue: Metric bikes Next issue: Helmet & Apparel www.PowersportsBusiness.com Powersports Business • October 6, 2014 • 23 p YAMAHA production rises 33.8% in July p SUZUKI bike sales rise 5% in August q KAWASAKI most researched 2014 metric on-road bike q HONDA brings new buyers into dealerships THE METRICS: A LOOK INSIDE w w w . p o w e r s p o r t s b u s i n e s s . c o m NEWS: Lightspeed joins CDK Global . . . . . . . . . . . PAGE 16 ATV: Arctic Cat debuts 60-inch Wildcats . . . . . . PAGE 34 CYCLE: MSF safety study data released . . . . . . . . PAGE 39 AFTERMARKET: Power Rail shows off new product . . . . . . PAGE 52 Don't miss the Kickoff Networking Reception at AIMExpo Got your AIMExpo registration badge? Check! In the mood for some free food and drink? Yep! How about poolside with some tunes? Heck yeah! A new addition to the Powersports Business Institute @ AIMExpo in Orlando in October is the inaugural Kickoff Networking Reception pre- sented by GE Capital. All you need to do is grab your AIMExpo registration badge, stroll over in your ultra-casual attire — company shirts are perfect — and join hosts PSB and GE Capital poolside. The event will be held from 5-6:30 p.m. on Wednesday, Oct. 15, on the INSPIRING SUCCESS THROUGH MARKET INTELLIGENCE Big splash Kawasaki reveals its 2015 Jet Ski lineup. SEE PAGE 48 HOTNEWS Turbocharged Can-Am introduces a 121HP, turbocharged Maverick X ds into its 2015 lineup. SEE PAGE 35 Back again Matchless announces plans to unveil its S&S Cycle-powered Model X Reloaded at EICMA. SEE PAGE 38 Parts Unlimited sees continued strength in show BY DAVE MCMAHON EDITOR IN CHIEF A flattish August on the powersports unit retail front nationally was pushed to the wayside for an action-packed August weekend in Madison, Wis. That's when dealers headed to the Parts Unlimited/Drag Specialties National Vendor Presentation at Monona Terrace to check out the 2015 lineup of products from the distribution company. And they came out in force, eager to learn more about the latest in aftermarket parts, accessories and apparel. Following a dealer/rep preview on Saturday, Aug. 23, attendees were treated to a meet and greet reception on the Monona Terrace rooftop. An addition to the festivities this year, played before a packed house, was a riding exhibition on the streets of downtown Madison. Icon hosted the event, and Jason Britton and Eric Hoenshell left the crowd in awe as usual in their sport bike vs. V-twin show. It set the stage for an impressive daylong event Sunday on the exhibit hall floor. "The level of enthusiasm exceeded our expec- tations. It truly was a great show," said Lou Lopez, PSB: FOCUS Metric bikes SEE PAGE 23 Dealers treated to enthusiastic Parts NVP in Madison See Parts NVP, Page 4 See Hot News, Page 3 October 6, 2014 • Volume 17, Number 13 • $3.99 u Training session lineup — Page 10 u Speaker bios — Page 12 u Full schedule — Page 20 Powersports Read all about: PREMIER SPONSORS: OCT. 16-19, ORLANDO