Issue link: https://read.dmtmag.com/i/499779
30 • May 4, 2015 • Powersports Business ATV/UTV www.PowersportsBusiness.com BRP is "likely to enter the utility SSV segment (60 percent of market) with the new product being developed at the Juarez II plant (ship- ping late FQ416)," according to a research note provided to Powersports Business by Wells Fargo Securities analyst Tim Conder. BRP hosted an Analyst Day in April at its Rotax facility in Austria and outlined long- term strategic priorities centered around growth, agility and lean enterprise. Conder also reports that BRP's year- round products "offer attractive opportu- nity via new segments and more aggressive go-to-market strategy." Season product strategy will "focus on maintaining leading developed market share (innovation), while expanding distribution." "Organic growth to stem primarily from YearRound products (new segments) where significant whitespace exists in ATVs (low- and mid-cc), SSVs (utility) and On-Road/Spy- der (cruiser 2/3 of N.A. motorcycle industry, younger demographic)." Conder rates DOO stock as "Outperform." THE GENERAL DEBUTS SINGLE-SEAT CLASS As part of Polaris' new partnership of the Grand National Cross Country Series (GNCC) to sponsor GNCC's newly added Single-Seat Class, The General was the first race of the season to offer the class. Six Polaris ACE vehicles entered to vie to be the first Single-Seat winner for the season. Sam Yokley, nephew of Polaris Factory racer William Yokley, took the checkered flag of the three-lap race. Doug Fortner of Brocton, N.Y., came in second, and Josh Copeland, racing as part of Team UXC Racing, took third place. The next GNCC Single-Seat Race was Big Buck, on April 11, in Union, S.C. Polaris ACE gave away special ACE gift packs to Single- Seat class entrants. PARTS UNLIMITED RELEASES 2015 ATV/UTV CATALOG Parts Unlimited has released its 2015 ATV/UTV catalog, the perfect off-road resource for dealers and their customers. The catalog is filled with parts to make your customers' ATV or UTV the ultimate off-road machine. Every product is sup- ported with the latest technical updates and fitment information. KALI PROTECTIVES LAUNCHES NEW SHIVA HELMET The Shiva is Kali Protectives' newest offering for the off-road market, and at 1050 grams, it is the lightest and smallest DOT full-face on the market. Kali Protectives' products are unique in the motorcycle industry in that the foam and shell are in-molded. That means the two com- ponents are one piece, and that enables Kali to make lighter and thinner shells, which means in an impact, the shell can begin transferring energy into the foam sooner. Kali Protectives considers itself an indus- try leader in innovation, so the company has continued to evolve its manufacturing process by introducing a unique multi density foam liner. With the use of geometric shapes, the foam liner helps to spread impact loads over a larger surface area and better absorb hits. Kali has combined this multi density foam, called Composite Fusion Plus, with a softer layer around the head for lower speed impacts. As the company has continued to evolve this process and test new ideas, Kali discov- ered a triangular pyramid shape that helped dissipate energy even better. When it was tested in one of Kali's existing bicycle full-face helmets, the company found it could pass DOT certification without making any com- promises in foam density, shell thickness, size or weight. Taking what Kali learned from testing, the company designed the Shiva to incorporate this new energy dissipa- tion technology (Composite Fusion 3), as well as meeting other goals — like reduced size and weight. By reducing the size and weight of the Shiva, Kali was able to create a safer helmet overall that also performs measurably better in rotational impacts. The smaller volume also helps to reduce rider fatigue. NOHVCC ADDS PROJECT MANAGER The National Off-Highway Vehicle Conser- vation Council announced the addition of Marc Hildesheim as project manager. He will be working with the Private Lands Team and the Public Lands Team as staff liaison, will be assisting with NOHVCC Man- agement Solutions (NMS) projects, creating additional NOHVCC Tools and working with the rest of the staff, Board of Directors and NOHVCC State and Associate State Partners to create a positive future for OHV recreation. Hildesheim began his career as a trail ranger in Idaho, moving to a trail specialist. His career took him to New Mexico as OHV education coordinator, then OHV staff manager. PSB DIGEST Analyst reports BRP talks utility UTV plans The General's Single-Seat Class crown went to Sam Yokley, nephew of Polaris Factory racer William Yokley. Parts Unlimited has released its 2015 ATV/ UTV catalog. this new energy dissipa- tion technology (Composite reduced size and weight. By reducing the size and weight of the After teasing the Shiva helmet for nearly two years, Kali Pro- tectives has finally unveiled its new lid.