PowerSports Business

September 6, 2016

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DIGEST www.PowersportsBusiness.com ATV/UTV Powersports Business • September 6, 2016 • 33 TRAKMOTIVE ANNOUNCES RESTRUCTURING TrakMotive, the ATV/UTV aftermarket parts manufacturer with U.S. operations headquar- tered in Springfield, Mo., has announced it is restructuring its operations in order to "offer our customers the highest quality products in the marketplace, complimented by the best category management and customer service available in the industry." The updated management structure now includes Tom Litzinger as senior vice presi- dent of Sales and Operations. Evelin Diaz has been appointed director of Operations, Ryan Devoe is director of Product Develop- ment, Anthony Starns is director of Human Resources, Ben Wang is financial controller, Jeffrey Gagliano is director of ATV/UTV sales and Bob Van Gorkham is vice president of sales and marketing, Traditional Channel. CUB CADET RELEASES CHALLENGER 400 Cub Cadet's lineup of utility vehicles con- tinues to expand with the launch of the Chal- lenger 400. Designed to tackle a variety of jobs at home, on the trail or in the field, the Challenger 400 packs heavy-duty features and dynamic styling into a compact utility vehicle. Powered by a 404cc Subaru engine, it can reach speeds up to 25 mph and tow up to 500 pounds. The 27-inch-by-37-inch 350- pound bed capacity provides the power and versatility to haul firewood, tools and camp- ing/hunting equipment. The bed also pro- vides a dump bed feature for easy unloading. Measuring just 50 inches wide, the Chal- lenger 400 fits in the bed of standard pick-up trucks and is narrow enough to traverse ATV trails — where other utility vehicles are too wide to go. Heavy-duty coil-over shocks on all four wheels help ensure better on- and off- road comfort and handling. "Owners will enjoy year-round use of the Challenger 400 with a variety of accessory options," said Kelley Timothy, UV brand marketing manager, Cub Cadet. "Attach- ments, such as a hard-top roof, light bar, side and rearview mirrors, winch, snow blades and enclosures, are available for plowing, hunting, ground maintenance and any other needs throughout the year. Customers also have the option to order red, blue or camo aftermarket fenders." The Challenger 400 is the latest in a strong new line of UTVs from Cub Cadet. Launched last year, the Challenger Series includes the Challenger 500, the Challenger 700 and the Challenger 750 Crew, offering a range of options. Backed by the strength of Cub Cadet's dealer network, the Challenger Series UVs provide power, performance, versatility and valuable standard features. ATVS NOW ALLOWED ON ROCKY TOP, TN, ROADS Rocky Top is the only place in Tennessee that all-terrain vehicles (ATVs) are allowed to ride on the highways. Why is this so important? Rocky Top is adjacent to Windrock Park, which is the largest privately-owned off-road recreation area in the country with over 72,000 acres that have over 300 miles of trails for off-roading, hiking, mountain biking and trail running. The Tennessee General Assembly passed legislation to amend current law that would allow for all-terrain vehicles (ATVs) to ride on Highway 25W in Rocky Top beginning July 1, 2016. "Current legislation allows for ATVs to be operated on State Route 116 from Beech Grove to Highway 25," said Mike Lovely, City of Rocky Top Mayor. "This amendment extends the riding area and allow riders from Windrock Park to access the commerce area of Rocky Top." "Thousands of people visit Windrock Park every year," said Stephanie Wells, Anderson County Tourism Council director. "This will allow those visitors to come into the City of Rocky Top, buy gas, eat at restaurants, stay at the hotels, etc. without having to reload their equipment." "Areas like the Hatfield-McCoy Trails in West Virginia have seen a very positive impact on their economy by giving ATV riders access to their towns," continued Wells. "Our first priority is safety of our citizens and our visitors," said City of Rocky Top's police chief Jim Shetterly. "People wishing to ride in town will have to register and receive a permit. They will also be required to follow all safety requirements." All-terrain vehicles will only be allowed on Highway 25W from the intersection of Colonial Lane to the intersection at Jacksboro Avenue, Highway 116 from the intersection of Highway 25W and Beech Grove Road and on Beech Grove Road from the intersection with Highway 116 to the entrance to Windrock Park and only between one-half (1/2) hour after sunrise and one-half (1/2) hour before sunset. The route will be marked with signage. Anyone operating an ATV must be 16 years of age or older and have a valid driver's license. Each person riding on the vehicle must wear a helmet. The vehicle must have working headlights and brake lights. If the vehicle doesn't have turn signals, the opera- tor must use hand signals when turning. The owner of the vehicles must have insurance on the vehicle and must be prepared to show proof of insurance. Riders must lawfully oper- ate their vehicle at all times. Any violation to the state laws and the rules listed here will result in loss of privileges to operate vehicle on the specified road. Riders can register with the City at Rocky Top City Hall and at the Rocky Top Police Sta- tion, when City Hall is closed on evenings and weekends. Permits for Windrock Park are now being sold at Shop Rite Grocery Store at the intersection of Highway 25W and Highway 116 and must be obtain in addition to the city's permit to access Windrock's property. PSB CONTINUED FROM PAGE 32

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