Issue link: https://read.dmtmag.com/i/743349
FOCUS PSB PG&A www.PowersportsBusiness.com Powersports Business • November 7, 2016 • 19 alike putting on a rock show for the ages. Vendors got to meet newly-appointed Parts Unlimited national sales managers Mike Faulkner and Steve Weir in a setting that builds camaraderie. The two-day dealer event started on Sat- urday morning, when several brands offered product training seminars. The second annual rooftop bike show featured 40 bikes of various makes and mod- els and added interest to the Meet and Greet buffet dinner. "We're not trying to pick out one thing about our customer base or our dealer base. We're doing everything we can to help all the dealers all the time," Derge said. "We also want to share the enthusiasm about what's important in this sport. There's a lot of time that people forget why we got into this industry. We try to get back to what this industry's all about." Dealer attendees selected one People's Choice bike for both Drag Specialties and Parts Unlimited. All bikes were owned by reps, ven- dors, or LeMans employees. "There were all kinds of bikes there, and it really showed why we're all in the motorcycle business," Matchette said. "These weren't builders with a bunch of crazy 30-inch, big-wheel baggers. We had Honda CB1100Fs, Honda and Suzuki tri- als bikes; Larry Tiede from Woody's had an Arctic Cat drag racing sled with a parachute on it. Everybody stands around talking and looking, and it builds relationships." In fact, folks lingered around for so long that the expected 8 p.m. ending time instead turned into 9:30 under a beautiful nighttime sky. Dealers had piles of product to peruse on the show floor both Saturday and Sunday. Moose Racing is celebrating its 30th anniversary and featured a custom bike on display, with 32 new part numbers on it. Jason Spillers' Coastal Moto launched the first aftermarket Harley-Davidson cast wheels. The Largo 3D brings an $899.95 MSRP and features three-dimensional design elements that had not been possible with standard CNC- machined forgings. Drag Specialties has exclu- sive distribution in the U.S. and Canada. "Those are going to be a big deal; let's put that way," Matchette said. "Everybody's fired up about those. And our new Drag Specialties shocks were an absolute home run." A completely new Thor lineup, new voltage regulators from Drag, along with the ICON Brozak helmet, also had dealers lined up for viewing. Dealers came to Madison from places like Texas, California and Washington. "It was absolutely our highest attended show ever, with well over 200 vendors," Derge said. "As far as participation from dealers, it was the best we've ever had. The new format is drawing dealers from a much larger area. Now that we've added product training, dealers are seeing out commitment to us helping them in their business." PSB PARTS/DRAG CONTINUED FROM PAGE 18 2017 PARTS UNLIMITED/DRAG SPECIALTIES NVP PRODUCT EXPOS BOOK THE DATES! MEET & GREET BIKE SHOW PEOPLE'S CHOICE AWARD Analog Motorcycles — Royal Enfield Continental GT ReBuild It — Indian Chief 2016 NVP DEALER WINNERS Wayne Engen, Rollin' Thunder Dyno Service, Sarona, Wisconsin McKenzie Bernard, Family Powersports, Lubbock, Texas PRODUCT GIVEAWAY AGV's Mark McPerry shows off the brand's lineup to Curtis Sartor and Nicole Nehlsen from BBK Motorsport in Elgin, Illinois. February 18-19 Lucas Oil Stadium, Indianapolis August 26-27 Monona Terrace, Madison, Wisconsin