Issue link: https://read.dmtmag.com/i/711372
34 • August 15, 2016 • Powersports Business MOTORCYCLE www.PowersportsBusiness.com Chino, Calif.-based Yoshimura R&D of America, a performance exhaust manu- facturer, announced that its products will now be sold to dealerships through MTA Distributing. "We are looking forward to working with MTA to enable the Yoshimura brand to continue to grow in the U.S. market," said Don Sakakura, senior vice president of Yoshimura R&D. "It's obvious to us that MTA Distribution has a new vision and a new focus. Having another distribution partner that has great customer service and is willing and able to help us reiterate our brand's values is very important to us." "Yoshimura's reputation in the pow- ersports industry is unsurpassed, and we are proud to become a distributor of their products," said Greg Blackwell, president of MTA Distributing. "Our goal at MTA is to align ourselves with industry-leading brands and offer our dealers the best service possible. Yoshimura's products and reputation fit that mold perfectly." MTA was set to begin distributing Yoshimura products on Aug. 1. ENERGICA OPENS SAN FRANCISCO RETAIL STORE Energica's brand of supersport electric motorcycles has opened a retail location at 53 Page Street in San Francisco. The Italian manufacturer cut the ribbon on July 6 and was joined at the celebration by Italian ambas- sador Armando Varricchio. Galleria Energica is located in the heart of San Francisco, close to the Mission District, and displays a variety of Energica models. Visitors will be able to feel and experience the exceptional uniqueness of the new Energica electric motorcycles. To order and purchase Energica motor- cycles, a new configurator is available at energicamotorusa.com. Customers can use a tool to choose different accessories and options for their bike. Energica staff then con- tacts the customer within 48 hours to manage the purchase process. Energica bikes are cus- tom built at the factory in Modena, Italy, and delivered as soon as they are completed. PARTS CANADA RACE TO BE TELEVISED ON TSN Walton Raceway announced that racing action from both the Canadian Motocross Amateur Grand National Championship (Aug. 17-20) and the new highly anticipated Cana- dian Motocross Grand National Pro Open (Aug, 21) will each be made into 30-min- ute programming productions and broadcasted on Canada's TSN a minimum of five times each. "We are excited to partner with TSN to showcase Canada's top motocross racers from coast- to-coast in both the amateur and pro classes, as both amateurs and pros will be featured in their own production," said Mark Perrin of Walton Raceway. "This partnership with TSN will attract and introduce new fans to Canadian motocross, growing our sport and the Parts Canada TransCan; Canadian Motocross Amateur Grand National Cham- pionship and The Canadian Motocross Grand National Pro Open event for years to come. The partnership will also provide motocross enthusiasts and fans of the sport to replay the racing action from Walton Raceway, over and over again in the comfort of their own homes." NEW AIRMADA SPACE BASS FACE HELMET FROM ICON Icon has released its new Airmada Space Bass Face helmet lineup, featuring the Interplan- etary Funkmanship helmet. It has an MSRP of $280 and is available in sizes 2XS-3XL. Among its features: World standard, meets or exceeds the following: DOT FMVSS 218 (U.S.), ECE 22-05 (Europe), SAI AS1698 (Australia) and PSC (Japan) safety and testing standards. Does not shop with SAI or PSC certification stickers unless purchased from an authorized dealer in that country. Injection molded polycarbonate shell for strength and durability Recessed twin channel supervent with industry-leading intake and exhaust ports for increased cooling. Fog-free Icon optics shield with prolock shield locking system Adjustable chin and forehead venting system maintains continual temperature for increased comfort in any riding situation. Rapid release shield change system DIGEST See Digest, Page 36 Yoshimura adds MTA Distributing partnership The all-new Interplanetary Funkmanship helmet from Icon retails for $280. On hand for the Energica retail store grand opening in San Francisco: (from left) Ital- ian ambassador Armando Varricchio, Energica CEO Livia Cevolini, marketing director Carlo Iacovini and consul general Mauro Battocchi.