Issue link: https://read.dmtmag.com/i/698493
www.PowersportsBusiness.com ATV/UTV Powersports Business • July 11, 2016 • 49 and dependable YFZ50," said Steve Nessl, Yamaha ATV/side-by-side group marketing manager. "The YFZ50 allows parents to begin mentoring their kids in proper ATV riding technique and safety habits, while introduc- ing them to the fun and exciting world of sport ATVs." For riders ages 10 years old and up, the Raptor 90 serves up styling and a sporty ride reminiscent of its big brother, the Raptor 700, but at a size and performance level appropriate for younger riders and budding enthusiasts. New for 2017, the Raptor 90 is now avail- able in white, along with the Team Yamaha Blue/White. The Raptor 90 mounts an 89.9cc air-cooled engine with a CVT transmission on a newly designed lightweight chassis, providing seamless acceleration with no need for shifting. Reverse gives young riders more versatility on the trail. The Raptor 90 provides sporty performance while maintaining a comfortable ride and simple operation. Additional features that help provide increased performance and comfort include new front and rear suspen- sion, 18-inch tires with lightweight matte black wheels, a plush seat and wider floorboards. The Raptor 90 MSRP is $2,899. 2017 RAPTOR AND YFZ450R The Raptor 700R and YFZ450R are the best- selling and highest performing models in the world of sport ATVs. They epitomize the pin- nacle of ATV performance and racing domi- nance on the track, trail and dunes. New for 2017 is a Blaze Orange Raptor 700 and a Team Yamaha Blue/White Raptor 700R with new Team Yamaha Blue seat, color- matched a-arms and frame. The 2017 Special Edition Raptor 700R comes in grey metallic with a GYTR front grab bar and heel guards. The Raptor 700 MSRP starts at $7,899. Reigning MX and GNCC champ, the unrivaled, race- inspired YFZ450R has a new SE in black metallic with a GYTR front grab bar. The Team Yamaha Blue/White YFZ450R now comes with a new Team Yamaha Blue seat and color matched a-arms and frame. The MSRP for the YFZ450R starts at $8,999. Every Yamaha side-by-side and full-size ATV is assembled in the USA at Yamaha's state- of-the-art manufacturing facility in Newnan, Georgia, for worldwide distribution. PSB YAMAHA CONTINUED FROM PAGE 46 CFMOTO names Yechout field service engineer Will oversee technical, engineering operations Plymouth, Minn.-based CFMOTO USA has named Joe Yechout field service engineer. He will be responsible for supporting the technical and engineering operations and will be a key technical representative of CFMOTO to its dealer base and its factory in China. Yechout comes to CFMOTO USA with more than three years of powersports industry experience as a service engi- neer with Polaris Industries and 15 years of engineering experience in design and manufacturing. "We are very excited to have Joe join our team," Jim Osterberg, VP of Service Opera- tions said. "As CFMOTO USA continues to grow, so does our Service Operations Group. By continuing to bring on great new talent like Joe, we will ensure our aftersales teams will be able to support our products and growth into the future. CFMOTO USA is very committed to providing best of breed customer service and continuous quality improvement." Yechout has been a lifelong powersports enthusiast, from snow- m o b i l e s t o A T V s t o side-by-sides, and enjoys spending time in the garage maintaining, repairing and modifying all kinds of recreational vehicles. His other hobbies include rebuilding and racing vintage muscle cars, bicycling and water skiing. "I am very excited to join the CFMOTO team. I see a strong commitment to quality and customer satisfaction, and I look forward to being a part of that as CFMOTO USA contin- ues to grow," Yechout said. Yechout has a Bachelor of Science degree in mechanical engineering from Minnesota State University, Mankato. PSB JOE YECHOUT All-new for 2017, the Yamaha YFZ50 is designed to introduce riders 6 years old and up to sport ATVs.