PowerSports Business

July 11, 2016

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50 • July 11, 2016 • Powersports Business ATV/UTV www.PowersportsBusiness.com Can-Am X-Team racers Kevin Cunning- ham and Bryan Buckhannon finished first and second, respectively, at the 2016 Tom- ahawk Grand National Cross Country series race in Odessa, N.Y. on June 11. Cun- ningham continued the Can-Am X-Team's winning streak to six races in a row with his impressive victory. "Our racers have definitely found their groove, having won the last six 4X4 Pro class races," said Jeff Leclerc, racing project leader, Can-Am. "Kevin Cunningham con- tinues to impress us with both his attitude and race-day approach. He has his Can-Am Renegade X xc 1000R ATV dialed in at every round, and his current class points lead is indicative of that fact." The 4X4 Pro class race at round eight came down to the wire as Cunningham and Buckhannon, the defending class cham- pion, battled for the win and a spot on the 10 a.m. overall podium. Buckhannon led the first two laps before Cunningham took over the lead for the next two loops. On the fifth-and-final lap, Cunningham and Buck- hannon swapped the lead, but Cunningham again found his way to the front and took the win by eight seconds. It was the third win and sixth podium of the year for Cunningham, who also finished third on the 10 a.m. overall podium. The Ren- egade 1000R ATV racer now owns a 16-point lead in the race for the 4X4 Pro class champi- onship with five rounds remaining. Buckhan- non's second straight runner-up finish has pushed him to sixth in the class standings. Rob Smith was fifth on his Can-Am Renegade ATV. CFMOTO USA LAUNCHES NEW WEBSITE Plymouth, Minn.- based CFMOTO USA announced the launch of its revamped and expanded website www.cfmotousa. com. The new site has extensive content, includ- ing a machine builder feature, dealer locator, product reviews, rider testimonials and rider com- munity pages developed in partnership with Rocket55. CFMOTO USA's website is designed to help both customers and dealers research CFMOTO's lineup of ATVs, UTVs and sport side- by-sides; navigate CFMOTO's dealer network, and learn about events and company news in a fun, easy-to-use for- mat full of photos and video content. The new website is fully mobile respon- sive, to provide smartphone users with a smooth, robust experience, and integrates with CFMOTO USA's content on Face- book, Twitter, Instagram, YouTube, and Google+, so users can share products and pages that interest them across social media. "This new website provides a one-stop shopping experience for the consumer look- ing for their next great ride. Technical infor- mation, where to find their local dealer and connections to a community of CFMOTO riders for product testimonials, as well as formal product reviews from esteemed pub- lishers make this site extremely useful for consumers and prospective dealers alike," said Chris Chu, marketing manager for CFMOTO USA. DEALER GIVES AWAY A WILDCAT MAKEOVER MLS Powersports, an Arctic Cat dealership in Georgetown, Ky., recently gave back to the Wildcat off-road community that supports the dealership. In conjunction with WildcatForums. net, MLS Powersports held a contest called "Pimp my Cat." Lucky winner Larry Car- rier's Wildcat X received a full ground-up makeover. ARCTIC CAT TAKES PODIUM POSITIONS AT QUADNA MUD NATIONALS Team Arctic Mud Pro racers racked up the DIGEST Can-Am racer wins 2016 Tomahawk GNCC A customer of MLS Powersports in Georgetown, Ky., won a Wildcat makeover in a contest. Cunningham Racing/Can-Am X-Team racer Kevin Cunningham edged fellow Can-Am Renegade X xc 1000R ATV pilot Bryan Buckhannon for the 4X4 Pro class victory at round eight of the GNCC series held in Odessa, N.Y. See Digest, Page 51

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